American Express & Diamond Mind 

Blend school-preferred payment processing with a parent-preferred credit card. 

American Express and Diamond Mind are better together.

American Express holds a lot of the same values as we do at Diamond Mind, from security to ease of use and more. That’s why we‘re collaborating with them to help build the best possible experience for you and your families.  

Providing the Payment Options families are looking for. 

The current generation of parents (millennials) seem to like American Express – half of their most recent surge in Platinum Card acquisitions were under 35.1

American Express is accepted at 99% of places in the US that accept cards  avoid being in the 1% that surprises consumers by not accepting their credit card.2 

American Express Card Members prefer to use their credit card over writing checks for paying bills  in fact, 81say they prefer using automatic bill payment or online bill payment options.3

Fee Structures that fit your needs. 

Taking payments online can be expensive. Fees can add up – but they don’t have to. When you add American Express with Diamond Mind’s flexible fee structure – you don’t need to worry about it.  

If you’re using Diamond Mind, it’s possible that you don’t pay any additional fees. Whether you opt for cost-neutral, or payee covered fees we have options to make online and credit card payments a reality for your school.

Commitment to Anti-Fraud & Security 

It’s well known that we put in the work to make Diamond Mind the most secure payment processor possible for your school. So, why not pair that with a credit card that’s also put in the work?

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American Express invests heavily in fraud prevention solutions, with a fraud write-off rate lower than major competitors like MasterCard, Visa, and Discover.4 

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American Express holds their merchants up to high-security standards, including:  

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Comply with the current PCI Data Security Standard 

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Only store Cardholder Data needed to process American Express Card transactions 

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Use only PCI-approved Payment Devices 

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Report your PCI DSS compliance status to American Express, as required 

Clear Messaging and Collaborative Marketing Tools 

Whether you’re taking payments online or at a terminal in your school, the payment experience should be seamless and simple for your families, donors, and alumni. Creating this seamless and consistent experience requires the right marketing resources. 

American Express has developed a variety of collaborative marketing tools, including free digital assets, decals, and other collateral, to help your school highlight that you take the card and provide payment options. 

 

American Express can be Better for Schools

American Express Card Members not only put an average of 30% more of their spend on credit cards than non-card members, but they prefer to use it for recurring education-related bills and donations.5 This means a simpler process for the payer when it comes to tuition payments and recurring donations to your school’s annual fund.  

 

Accept the preferred card for school-related bills. 

75% of US American Express Card Members report they agree American Express is their card of choice when paying school-related bills.6 

84% of U.S. Card Members who have made a tuition payment using American Express have paid in full.7 

Increase your school’s donations. 

76% of American Express Card Members who have made an education donation payment are likely to make recurring donations by having them charged to their card.8 

American Express Card members spent an average of 60% more than Non-Card Members on education donations.9 

63% of American Express Card Members agree they are more likely to donate more money to a school in the future if they can pay tuition with American Express.10 

62% of U.S. American Express Card Members agree they are more likely to donate regularly if they can pay with American Express.11 

Encourage recurring bill payments. 

69% of US American Express Card Members who have made a tuition payment using American Express have made a recurring bill payment with American Express for tuition purposes.12 

Start Accepting American Express

Give your families the convenience of accepting American Express. Visit the American Express Website to get started. New Diamond Mind Customers: Ask about our current sign-up promotion for new American Express accounts. 

1 Diamond Mind & American Express (2020). Webinar – Education Industry Third Party Service Provider Resources [PDF]. Slide 10.

2 Diamond Mind & American Express (2020). Webinar – Education Industry Third Party Service Provider Resources [PDF]. Slide 6.

3 Diamond Mind & American Express (2020). Webinar – Education Industry Third Party Service Provider Resources [PDF]. Slide 16.

4 Diamond Mind & American Express (2020). Webinar – Education Industry Third Party Service Provider Resources [PDF]. Slide 8.

5 Diamond Mind & American Express (2020). Webinar – Education Industry Third Party Service Provider Resources [PDF]. Slides 17-20.

6 Diamond Mind & American Express (2020). Webinar – Education Industry Third Party Service Provider Resources [PDF]. Slide 18.

7 Diamond Mind & American Express (2020). Webinar – Education Industry Third Party Service Provider Resources [PDF]. Slide 19.

8 Diamond Mind & American Express (2020). Webinar – Education Industry Third Party Service Provider Resources [PDF]. Slide 20.

9 Diamond Mind & American Express (2020). Webinar – Education Industry Third Party Service Provider Resources [PDF]. Slide 22.

10 Diamond Mind & American Express (2020). Webinar – Education Industry Third Party Service Provider Resources [PDF]. Slide 23.

11 Diamond Mind & American Express (2020). Webinar – Education Industry Third Party Service Provider Resources [PDF]. Slide 22.

12 Diamond Mind & American Express (2020). Webinar – Education Industry Third Party Service Provider Resources [PDF]. Slide 21.